At Intangible Ownership, we believe the results business owners want such as more income, better clients, and stronger sales are not driven by physical tools or assets alone. They come from the intangible drivers behind the scenes like habits, culture, relationships, and mindset. These unseen elements shape every outcome in your business. We help entrepreneurs take full ownership of these intangibles to create the tangible results they truly want.
Leadership
I was recently reminded of an experience I had when I was around 14 years old. My youth leader at the time suggested we all participate in a high adventure activity. That adventure: kayaking down the Snake River. At the time, none of us kids had ever been in a kayak. In fact, looking back at it none of us had ever even been river rafting much less directing a small kayak through rapids. In our excitement as teenagers, not thinking much about the future, we opted in wholeheartedly to the adventure ahead. Luckily for us, our leader was an experienced river guide and had spent many summers going down the Snake River in rafts and kayaks.
Our preparation first began in getting used to what a kayak was and what it was like to sit in one. We spent several evenings at the local high school swimming pool learning what it felt like to balance, to paddle, and get used to the feeling of a kayak. Our practice took many nights over many months. The time eventually came when we had enough experience in flat water to move on to a river. Our first river experience was on the Green River. The Green River is not exactly known for its heavy rapids or fast flowing waters. We thought we were ready for the Snake. Our first moving-water experience would tell us otherwise.
I can remember our first experience getting into the water on the Green River. The idea that we were going to be moving regardless of whether we put our paddles in the water was a little bit unnerving. That will be a whole other topic for another day. I can remember the first time we went through what we thought was a pretty crazy rapid in the Green River. We worked through the rapid, and perhaps the most terrifying part of that rapid, was that as we went through it our buddy with the most swimming
contact us
Intangible Ownership 